Small steps. Big impact.


Every Bit Gets You Fit: Join the #Fitbit2014 New Year Challenge



For a big change in the new year, think small. Resolutions get broken, but daily and weekly habits stick. Make fitness part of your regular routine all year long with Fitbit.

Follow along with #Fitbit2014 to take up challenges, win prizes, and get fun tips for staying fit all year. We’ve got a TON going on over the next six weeks to interact with! Here’s how:

  1. Start by joining our New Year’s group for an overall steps challenge in January. (TIP: If you don’t want group notification emails, make sure to deselect “Follow All Topics” on the group page. You can also change your group email preferences under the “Notifications” tab in your user profile settings.)
  2. Then, every Monday for six weeks starting January 6, we’ll launch a new weekly challenge to get your moving. These challenges will feature tips and helpful advice from Fitbit ambassadors to help you stick to the weekly goal.
  3. Finally, each week we’ll be giving away a sweet Fitbit prize. Participate with each weekly challenge and be sure to include the hashtag #Fitbit2014 on on Facebook, Twitter,  Google+, and/or Instagram, and you just might score a New Year’s surprise!

Here’s a sneak peek at the #Fitbit2014 upcoming weekly challenges:

Week 1, January 6-12: You Take 2,000 More Steps Every Day This Week

Your step goal is in sight. But let’s blast right past that daily goal and up the ante. Here at Fitbit, we’re taking 2,000 more steps every day this week.

Week 2, January 13-26 (extended!): Do a Workout or Event That Scares You

Jumping into a workout or event you’ve never done before can be intimidating, even for one of the fittest men on the planet, ultramarathon runner Dean Karnazes. However, overcoming these fears and attempting new challenges can be tremendously rewarding. Dean kicks off #Fitbit2014 with a guide to kicking your workout fears in the new year.

Week 3, January 27 – February 2: Do Something Nice for Someone

Do something nice for someone. Sounds simple, right? But doing nice things makes you feel happy. Studies have shown even the thought of giving activates the part of the brain associated with pleasure. But we can do more than once per day, right? Take the time to do THREE nice things for your friends, family, coworkers or strangers every day this week.

Week 4, February 3 – 9: Try a New Recipe

With this week’s challenge being “Try a New Recipe,”  we’re starting small. Below are a few recipes that we tried early on to show in our weight-loss plan just to show you how easy it is to fill your plate/day with the raw fruits and veggies you need for optimal health.

Week 5, February 10 – 17: Share the Love

It’s the second week of February. And you know what that means. Love is in the air all week, so for this week’s challenge, we’re keeping it dead simple: Share the love this week with a friend or loved one, and get fitter together.

Week 6, February 18 – 23: ?????

116 Responses leave one →
  1. Jill permalink
    January 1, 2014

    I’m ready!!

  2. January 1, 2014

    Lets make this year the year for good health.

  3. Lynn Gotsis permalink
    January 1, 2014


  4. Lisa Arnott permalink
    January 1, 2014

    This is a great idea! I’m excited about 2014!

  5. Donna S permalink
    January 1, 2014

    Count me in for this. Need that extra encouragement to get moving more.

  6. January 1, 2014


  7. Kara Thomas permalink
    January 1, 2014

    I look forward to participating in the up coming challenges.

  8. Maria permalink
    January 1, 2014

    New goals in 2014, do a work out not just walking !!! Ok at least three times per week…

  9. Lynne permalink
    January 1, 2014

    Let’s get started! Here’s to small successes !!

  10. Pam Murphy permalink
    January 1, 2014

    I joined the fit bit 2014 challenge group. How do I get out?! Quick! They are blowing up my email. I don’t have time to be in this. Thank you!

    • Chris Morell permalink*
      January 3, 2014

      Pam – If you don’t want group notification emails, make sure to deselect “Follow All Topics” on the group page. You can also change your group email preferences under the “Notifications” tab in your user profile settings.

  11. January 1, 2014

    I got the fitbit for Christmas. I have been doing 10000 steps per day. On New Years
    I did the midnight run in Central Park. It was a 4 mile run. I did all the 10,000 in one hour. My goal for today is to make it to 15,000. I do all crazy types of adventures already. I was in New Zealand last week and went zorbing, sweebing, and black water tubing. I wish the fit bit could record those actions as well.

  12. January 1, 2014

    This is exciting. I’ve been looking all over for ways to get the most out of my flex. I’ve added everybit and linked it to Walgreens’ step tracker, but I think adding Instagram to the mix – making my tracking more social will be fun and increase the likelihood that I will be active all year instead of just the first week of January. I wish fitbit would collaborate with healthy wage. I’d love to see a cash incentive program with physical activity rather than weight loss as the focus.

  13. Ahmed permalink
    January 1, 2014

    I’m in

  14. Libby Harkey permalink
    January 1, 2014

    This is exciting. It is just what I need to keep motivated. I love that you mix it up with new things. And I Love prizes. Even small ones luje tshirts and stuff. Lol. Thank you for the “extra” you do to help!

  15. January 1, 2014

    I just received my fitbit for the holiday… Although it tells be steps and calories burned, I cannot figure out the caloric intake to enter!! Any help out there? I’m ready to return it!!!! Thank you!!!!

    • Lori permalink
      January 7, 2014

      I’m doing all my logs on my smart phone, but you can do it on the computer as well.
      Click on the food plan; after the new window is open, click on the “+” sign in the upper right corner. Type the food you’ve eaten on the “Search entire food data base” bar. After you find your food, select the quantity, and log it.

      Don’t give it up. You’ll get used to it.
      Let me know if you still have problems logging the food

  16. Nancy Stephens permalink
    January 1, 2014

    Im just getting started.

  17. Ivett permalink
    January 1, 2014

    Yay! Can’t wait to start!

  18. January 1, 2014

    Thanks for posting this. I wanted to thank you for offering a preview of the challenges. I find it exciting and motivating and can’t wait to participate online and on Twitter!!!! I’m looking forward to hearing what Dean has to say in week two!!!

  19. January 1, 2014


  20. Mike Doherty permalink
    January 1, 2014

    Committed to 12,00 steps a day.

  21. Rita C. Bisgrove permalink
    January 1, 2014

    Just getting into this. Gotta get a bit more “techy”

  22. Dee Morse permalink
    January 1, 2014

    I am ready to be challenged……I need it and will do it….goal improve mental and physical health

  23. Maurice Wright permalink
    January 1, 2014

    Lets do this

  24. January 1, 2014

    I’m in!

  25. Theresa Smith permalink
    January 1, 2014

    Looking forward to a good challenge!!!

  26. Patti Calpeter permalink
    January 1, 2014

    This is the thing I needed to get in shape and get healthy thank you

  27. January 1, 2014

    will join as soon as I receive my fitbit :)

  28. Jane permalink
    January 1, 2014

    I like this

  29. Sharon Penning permalink
    January 1, 2014

    Since my maximum goal this past year has been 1000 steps, I will add 200 steps rather than 2000. That will be extremely challenging for me, as I have not often been able to reach my 1000 steps, but challenges keep me trying.

  30. Cheryl West permalink
    January 1, 2014

    Challenge accepted!#2014

  31. KBL permalink
    January 1, 2014

    Let’s make it a good year!!

  32. Donna I. Hastings permalink
    January 1, 2014

    I’m game-bring it on!

  33. June permalink
    January 1, 2014

    Sweet, sign me up

  34. Anonymous permalink
    January 1, 2014

    Keep feeding us the tips and motivation ….it is near 5 degrees so those walks that were so much fun a week ago are not so inviting today. Your comments help

  35. Catherine permalink
    January 1, 2014

    I am ready to kick the New Year off with this challenge.

  36. Marilyn R permalink
    January 1, 2014

    I love my Fitbit and these challenges will help me step it up a notch. Thanks for a great incentive.

  37. January 1, 2014

    OK, I will take more steps.

  38. January 1, 2014

    So, ummm… FITBIT!

    You have a Google+ account. (I have a Google+ account.)
    Why are you limiting participation to Twitter, Facebook and Instagram?
    Why not Google+ also?
    Even if participation is less than the others (,although I find that hard to believe), isn’t some participation better than no participation?


  39. January 1, 2014

    I love my Fitbit! I changed the battery in it this week. Do I need to reset everything. When it came on, the time was wrong and it already had steps when I had not even attached it to my clothing yet. I miss it!!!
    Happy New Year.

  40. Anonymous permalink
    January 1, 2014

    Would love to do this but I don’t do Facebook, Twitter or Instagram.

  41. Linda L Taylor permalink
    January 1, 2014

    I want to start the new year out walking as much as I can—got my fit bit and want to use it like I should

  42. January 1, 2014

    I am ready for the new challenges. Bring it on!

  43. celeste skinner permalink
    January 2, 2014

    I am doing just that I signed my daughter and myself up for an aerial yoga class and I’m scared to death but we’re going to do it. Wish us luck! :-)

  44. Renecia permalink
    January 2, 2014

    I am really focusing on movement. My Fitbit has been key in looking at my activity as I THOUGHT I was moving until I had this gadget define what I am really doing. This has definitely been an asset to my mobility.

  45. Tom Scott permalink
    January 2, 2014

    Fitbit helped me to lose 30 pounds in 2013. I am 60 and back to my high school athletic weight. Fitbit is a great motivator and the social network aspect makes it fun. Thank you Fitbit.

    • Pat Robertson permalink
      January 3, 2014

      Good for you! Getting healthy and fit at 60. I am 71 and fid this all daunting

  46. Cindy permalink
    January 2, 2014

    Been using fitbit zip for about a year now, down 65 lbs. and looking forward to a fit and fabulous 2014. Love my fitbit. It’s the first thing I put on in the morning and the last thing I take off at night. Just wish they made a waterproof zip I could wear when I swim.

    • Holly permalink
      January 2, 2014

      Let’s Go!! 2014 is the year for change and results for Me!!

  47. Kristina Clark permalink
    January 2, 2014

    I am not sure yet, but, I may just do this.

  48. Anne Wulf permalink
    January 2, 2014

    I will try!

  49. Robert Clark permalink
    January 2, 2014

    I lost my Fitbit One on 1/1/2013 when taking down Christmas Lights.

    I found my Fitbit One on 1/1/2014 when taking down Christmas Lights.

    My Fitbit One spent exactly one year on my roof and still works perfectly.

    San Pedro, CA


  50. January 2, 2014

    Love the fit bit…Just received mine for my 46th wedding anniversary and I can’t weight (LOL) to see the results!
    Susie Close

  51. Elaine zagelbaum-him riches permalink
    January 2, 2014

    Sounds like a good New Year’s resolution toe

  52. Anonymous permalink
    January 2, 2014

    I’m in!

  53. Rosie Lehto permalink
    January 2, 2014

    I always like a challenge.

  54. Krista permalink
    January 2, 2014

    I just got the Flex for Christmas! Want to get healthier in 2014. I am up for it!

  55. Michael Vega permalink
    January 2, 2014

    New Year, New challenge. I want to lose weight and look fit. I’ll give it my best!

  56. Martha permalink
    January 2, 2014

    I’m in!

  57. Carolyn L permalink
    January 2, 2014

    Sooo ready to do this!! 2014 bring it!

  58. Melissa permalink
    January 2, 2014

    I’m in! I have lost 120 pounds so far and now 9 of my family members have a fitbit too. We will make this a fitbit family challenge!

  59. Kimberly permalink
    January 2, 2014

    I love my fitbit flex!! I’ve lost 2 more pounds since Christmas!!

  60. Kathy L permalink
    January 2, 2014

    Sounds good!

  61. Linda permalink
    January 2, 2014

    Just received fitbit zip for xmas. Soo this sounds good

  62. Karen permalink
    January 2, 2014

    I’m ready.

  63. January 2, 2014

    I’m totally up to give this a try. I need the motivation!

  64. Yammers permalink
    January 2, 2014

    Love my fitbit 16000 steps today everyone can do it stay motivated you are worth it. I sure know I am. Happy New Year y’all!!!

  65. Budi f. Japadermawan permalink
    January 2, 2014

    Very excited to join this program

  66. Evelyn Greaver permalink
    January 3, 2014

    I am going to try

  67. January 3, 2014

    I am so IN!!! Add me in fb for more challenges .. Lets Get fit :)

  68. Natalie C permalink
    January 3, 2014

    I ‘m in and looking forward to the challenges.

  69. Helen permalink
    January 3, 2014

    I’m ready to do this!

    #Fitbit2014 #getfit

  70. melissalit permalink
    January 3, 2014

    I lost 16 lbs. in 2013 and got my Fitbit for Christmas. I’m
    ready for the challenge and to lose more!!

  71. lori pritchard permalink
    January 3, 2014

    What if you can’t get out and get 2,000 steps because of the weather? How do you adapt?

    • Gaile permalink
      January 8, 2014

      Hi, Lori, we had some really cold weather here, so I did a lot of my steps at work – walking hallways inside. Every couple of hours I would get up and walk around a hallway. Then when I got home, I did the same thing – lots of walking in my house. Truly boring but about all I could do on a cold, windy day. Hope this helps you.

  72. Tracy Brennan permalink
    January 3, 2014

    I love this idea! I am going to get my Fitbit going again!

  73. Shamoneymoney permalink
    January 3, 2014

    2014 is my year! I’m gonna own it! I’m ready for the challenges.

  74. Carol Chang Goodwin permalink
    January 3, 2014

    I’m ready!

  75. Shirley permalink
    January 3, 2014

    I’m ready!!!

  76. Sara permalink
    January 3, 2014

    I’m game…just what I needed?! :)

  77. Trudy permalink
    January 3, 2014

    Exciting! I also think that calories and stairs and just as important as steps!

  78. jacqui permalink
    January 3, 2014

    I’m averaging 18k steps a day, well exceeding my 10k goal. Bring on the challenges!

  79. January 3, 2014

    lets get it on

  80. Leslie permalink
    January 5, 2014

    I haven’t even done 1,000 steps in a day! (Achy back & knee). I need to work in smaller increments!

  81. Susan permalink
    January 5, 2014

    I am ready for the challenge. Let’s go.

  82. Stef permalink
    January 5, 2014

    Count me in !

  83. Susan permalink
    January 5, 2014

    I am ready for the challenge. Let’s go. Susan

  84. Heidi D. permalink
    January 5, 2014

    I’m in! Now just have to figure out what you mean about using the hashtag? Do we just talk about what we did on those sites and add #Fitbit2014? If so then will do!

    • ChrisMorell, Fitbit permalink*
      January 6, 2014

      Yep, you got it!

  85. Anonymous permalink
    January 6, 2014

    I am ready

  86. Gimli permalink
    January 6, 2014

    Let’s walk into the new year on the right foot Lol.. I’m ready:)

  87. Jackie Gambill permalink
    January 6, 2014

    I’m excited to get going

  88. Peggy Jones permalink
    January 6, 2014

    I was laid off my job last Month, and even then I was usually getting about 8,000 steps. Is this challenge to get 12,000 steps or just 2,000 additional to what I was doing?

    • ChrisMorell, Fitbit permalink*
      January 6, 2014

      In addition to what your regular goal is. But it’s just a starting point. You set your own increase, and let us know how you do!

  89. January 6, 2014

    Lost impetus over the holidays…. Great to have a New Year with Fun challenges!

  90. January 7, 2014

    Gotta start sometime – somewhere – so this is it!

  91. Jacqueline permalink
    January 8, 2014

    Lets do it…..

  92. Lynne permalink
    January 8, 2014

    I walk around whenever I am on the phone. It’s amazing how many steps get added.

  93. Jan permalink
    January 9, 2014

    I just LOVE my Fitbit and these challenges will help me “step” it up a notch. Thank you for the challenge incentive.

  94. Odette Therrien permalink
    January 9, 2014

    I’m late in getting started, but looking forward to the different challenges.

  95. Carol Land permalink
    January 9, 2014

    is it too late to sign up?

    • ChrisMorell, Fitbit permalink*
      January 14, 2014

      Not at all. New challenges each week. Just check the blog!

  96. Cheryl permalink
    January 9, 2014

    Fitbit’s changing, improving and helping
    me feel better about me. Good choice for my
    own Christmas gift.
    68 yrs old and feeling wonderful!

  97. Franny permalink
    January 11, 2014

    I am a late starter…..Jan. 11 @ 2:00pm (need to charge) really want to DO something, weight is going up!

  98. Karen permalink
    January 12, 2014

    Can this count as my new activity? having the whole world see what I do (scarey)

  99. January 13, 2014

    I’m ready to do the challenge thanks.

  100. January 13, 2014

    Wk:1 – done!
    Wk2 – something that scares me: I recently bought kangoo jumps and had balance issues but tried using them every day. Today I actually ran a lap as fast as I could. That scared me as I was nervous of having a face plant in front of many people.

  101. sara gross permalink
    January 16, 2014

    I’m doing good .I was so ready.

  102. Gloria DeGraff permalink
    January 30, 2014

    Working hard at doing my steps averaging 14000 this week had a bad day yesterday only 5000 didn’t feel we’ll. I felt bad not getting my 10000 steps in. Up for a challenge!

  103. Special K permalink
    January 31, 2014

    Just ordered my fitbit force and I can’t wait to use it. I’ll start then but can I join the team for Challenges now?

    • ChrisMorell, Fitbit permalink*
      February 3, 2014

      Yes, definitely!

  104. Amina Chatur permalink
    January 2, 2014


    I would Like to join the team for Challenges for the next six weeks.


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