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THE FITBIT BLOG

Tory Burch for Fitbit Accessories Collection Now Available for Pre-Sale

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It’s the moment you’ve been waiting for—the Tory Burch for Fitbit accessories collection officially launches today! The collection is designed exclusively for Fitbit Flex, and includes an elegant brass pendant and bracelet, along with pattered silicone wristbands for everyday style.

Turn your Flex into a fashion piece with the exclusive collection of chic accessories designed by Tory Burch, now available for pre-sale.

Here are the details of the collection: read more

This Mother’s Day, Give a Gift from the Heart, for the Heart with Fitbit Red Flex

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We’re excited to announce another new band color for the Fitbit Flex: Red! And the best news? Throughout May 2014, Fitbit will donate $10 for every Red Flex wristband and $2 for every Red Flex accessory band sold to the American Heart Association‘s Go Red For Women® movement for a total of $50,000.

Red Flex is available now exclusively at Fitbit.com and Verizon.