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Tory Burch for Fitbit Accessories Collection Now Available for Pre-Sale


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It’s the moment you’ve been waiting for—the Tory Burch for Fitbit accessories collection officially launches today! The collection is designed exclusively for Fitbit Flex, and includes an elegant brass pendant and bracelet, along with pattered silicone wristbands for everyday style.

Turn your Flex into a fashion piece with the exclusive collection of chic accessories designed by Tory Burch, now available for pre-sale.

Here are the details of the collection:


tb11Tory Burch for Fitbit Metal Fret Pendant ($175): Made of brass and based on the decorative, open fretwork that’s a Tory Burch signature; the pendant is suspended from a chain







tb12Tory Burch for Fitbit Metal Hinged Bracelet ($195): Made of brass with decorative, open fretwork and a secure, easy-access latch on the back







Tory Burch for Fitbit Silicone Printed Bracelet ($38): With an adjustable closure and a secure, easy-access holder for the device, it’s available in Tory Burch signature colors and prints (Tory Navy Multi/Shiny Brass, Fuchsia Multi/Shiny Brass)


To stay active and show off your style at the same time, head over to the Tory Burch for Fitbit page.

28 Responses leave one →
  1. Ana permalink
    July 15, 2014

    Love the pendant, cool design but I really dislike the color and price.
    Would love to see other pendant options.

  2. Karen P. permalink
    July 15, 2014

    The bracelet is not available according to the website.

    • Chris permalink*
      July 16, 2014

      Hey Karen – Try now. All the products are back up for pre-order.

  3. swissk745 permalink
    July 15, 2014

    Love the new metal items, but I can’t see spending $200 on them.

  4. Shelley permalink
    July 15, 2014

    Some pre – order. Only the pendant showing available for pre-order.

  5. Cyndie Dyer permalink
    July 15, 2014

    I was really excited that a designer would style a new clasp. But the metal cuff is too expensive for me, and I prefer the original plain bands to these printed ones that use the same style clasp anyway. Oh, well. At least there is an option now for those who want to dress up and still count steps. Please keep trying.

  6. Sheila permalink
    July 15, 2014

    Beautiful bracelet! Would be fantastic to have one with a watch in it!!!

  7. theresa permalink
    July 15, 2014

    When can I order ?

    • Chris permalink*
      July 16, 2014

      Hi Theresa – You can pre-order now right here.

      • Jr Batie permalink
        July 19, 2014

        Only metal bracelet and pendant, and black bracelet are showing up. What happened to the navy and fuchsia options?

  8. Ashley permalink
    July 15, 2014

    These are beautiful…..but a little pricey. Why can’t we get the regular silicone band in gold or silver or rose gold. Just need something a little more fancy for work. Can’t justify the splurg for the Tory Burch accessories, but I could deal with buying a silicone band so I can wear my fitbit to work.

  9. selena permalink
    July 15, 2014

    I’m embarrassed to say I will likely buy them all…The brass bracelet will be first on my list:)

  10. Eling Ho permalink
    July 15, 2014

    Am interested!!

  11. Julieann Chapman permalink
    July 15, 2014

    Wow!! I love these these & can’t wait to get my hands on the Brass one.

  12. Yolanda Muse Moore permalink
    July 15, 2014

    They look nice. I’ll have to save up to get one though!!

  13. Jill Heuer permalink
    July 15, 2014


  14. egger nicole permalink
    July 16, 2014

    Please, i want the yellow metal armband!

  15. Dawn Gammon permalink
    July 16, 2014

    Would like to see something more stylish for the fitbit one model.

    • Lauren permalink
      July 18, 2014

      Yes! Can we have some nicer accessories for the Fitbit One instead of just the Flex?

    • Pauline permalink
      July 22, 2014

      Me too. Will there be any pendants that will fit the One model?

  16. Monica permalink
    July 18, 2014

    I would love a pretty bracelet for my FitBit One!!!!!! Are there any plans for that? The whole reason I didn’t get the flex was design (or lack thereof) and felt the need to conceal versus show a rubber band on my wrist with my office clothing. I hope you are considering an expansion to the FitBit One!!!

  17. sarah Monahan permalink
    July 21, 2014

    it only shows a solid blue for $99 where is the pink printed for $38 in the Tory Birch web site?

  18. Maria Amato permalink
    July 21, 2014

    Will the Fitbit accessories be available in the Tory Burch Boutiques? I live in the Boston area. If they will be, when will they be available in the stores?

  19. stephanie permalink
    July 21, 2014

    i love this bracelet but it’s way too expensive! i can buy two fitbit flex for that price! if we could get some more bracelet options though i hope there will be a silver, gold, or maybe gunmetal color option! :D

  20. July 22, 2014

    I love my Fitbit One but it would be nice to have other options than black and burgundy to choose from. I would love to give as a gift but they are a bit blah color-wise. I also wish you would do a watch style like the Force as I use my One for that anyway but if it’s on my bra I feel a bit funny going digging in public! Also, craning your neck is not always the most comfy. I don’t have a smartphone to sync to so the One fits my requirements while performing the same function as the Flex. New accessories would be nice…..

  21. Antoinette Lynch permalink
    July 23, 2014

    The link keeps bringing me to the dashboard – help!

  22. Leni permalink
    July 23, 2014

    Can I get the bracelet in silver?

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