Small steps. Big impact.

THE FITBIT BLOG

Thanks for Stepping Up on Fitbit Goal Day!

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Congrats to everyone who stepped up for Fitbit Goal Day! It was our first-ever Goal Day celebration, and we couldn’t be more proud of how everyone did.

Check out the infographic to see how much we accomplished last Saturday:  read more

How to Step Up on Fitbit Goal Day

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Step goal or bust

This Saturday, May 16th, is Fitbit Goal Day, and we’re not just asking you to beat your personal best step day – we’re asking you to crush it. So in between you getting out there and getting in steps however you’ve planned to, here are just a few ways to up your count just a little more. read more

Join Us for Fitbit Goal Day!

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Join us on Saturday, May 16th for Fitbit Goal Day!

With 365 days in the year, you have to wonder which ones end up being the most active. Last year, our highest daily step count per person* came on the third Saturday of May. And since Fitbit is all about setting goals, we’ve got a new one for 2015: to blow our previous record out of the water.

So, on Saturday, May 16, we’re introducing the first-ever Fitbit Goal Day, and challenging each and every Fitbit user to beat their best step day. Whether you walk 7,000 steps or 30,000, we want to see you go the distance and help us make this year the highest average step day in Fitbit history.

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All Four Weeks of Fitbit Healthy Habits

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Find all 4 weeks of Fitbit Healthy Habits

Over the past four weeks, we’ve been asking you to make small changes every day in order to build up healthy habits over time. We don’t have any new Fitbit Healthy Habits challenges for you, but we hope that some of the small changes you’ve been making lead you to continue living a healthier life.

If you missed any weeks – or want to start the whole thing over – you can find all four of the checklists here. Print them out or save them to your phone or computer to keep things going! Or pick and choose the habits you most want to work on and create your own checklists. You can also find the individual four weeks here:

The key to creating sustainable habits is to not take on too much at once, so by breaking things down into small, healthy decisions you can make every day, you’ll be working towards a healthier lifestyle over time.

Which healthy habits will you be keeping up in the months to come? Let us know in the comments.

Fitbit Healthy Habits: Week 4

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Creating a healthy lifestyle is always worth it, but never easy. It can be tempting to try and tackle every unhealthy thing in your life all at once. But studies have shown that our willpower is finite, so trying to change too many of your habits at once will at the very least make you exhausted, and at most cause you to burn out on staying healthy earlier. So we’re challenging each and every reader with bite-sized daily tips in the Fitbit #HealthyHabits challenge!

Fitbit Healthy Habits: Week 4

We’re down to the fourth and final week of our Fitbit #HealthyHabits challenge, and this week we’re all about fitness. You can check out our previous weeks by going to Week 1: Stress, Week 2: Nutrition, or Week 3: Sleep. You can do the challenges in any order you like, and next week we’ll share all four you can print out at once.

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Tech CEOs Marc Benioff and Michael Dell Share How They’re Staying Active

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Marc Benioff and Michael Dell Celebrity Challenge

We love hearing how Fitbit has helped people get more active, whether it’s someone who’s working their way up to a half-marathon or it’s the CEO of a global technology company. With this week’s #FitbitForAHA Celebrity Challenge underway, we asked Marc Benioff, the CEO of Salesforce, and Michael Dell, the CEO of Dell, about how they use Fitbit to get active. Read on to learn about what inspires them, and how they think wearables will change how people view their personal health.

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We did it — 1 Billion Calories and 1.5 Million Meals with FitForFood!

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1 billion active calories burned

On February 3rd, we asked you to help feed people in need with FitForFood. The idea was simple enough: burn calories, give calories.

More than 106,000 people stepped up to the challenge and crushed it. Thanks to you, we were able to reach our goal of burning 1,000,000,000 active calories in less than 16 days! Fitbit will now make a donation to Feeding America resulting in 1.5 million meals for people in need.

We couldn’t be more proud.

How Runway Titan Hilary Rhoda Uses Her Fitbit

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Fitbit Celebrity Challenges: Hilary Rhoda vs Erin Heatherton

This week, we’re watching runway titans Hilary Rhoda and Erin Heatherton face off in an epic Celebrity Challenge – our first in a series of challenges to come! Both models are competing to see who take the most steps in five days, and right now #TeamRhoda is in the lead.

In between her busy schedule, we got to sit down and ask Hilary some questions about how she stays fit and uses her Fitbit. Below is part one of three.

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Move More & Make a Difference with Celebrity Challenges

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Fitbit Celebrity Challenges: Hilary Rhoda vs Erin Heatherton

We’re officially six weeks into the New Year, and we’re here with yet more motivation to keep you going all year long! This time, we’re inviting you to step along with the stars in something we’re calling Celebrity Challenges.

What are Celebrity Challenges, you ask? It’s simple: two celebrities will face off for some friendly competition in a week-long Fitbit Challenge to see who can get the most steps in five days. Everyone can follow along both here and on social media with #FitbitCelebChallenges. On top of that, you can help your favorite contenders along with a $1 charitable donation that will add 10 steps to their overall count. For every challenge, Fitbit will donate an additional $10,000 to the American Heart Association in the name of the celebrity winner.

We’re kicking things off this week with two fashion icons: Victoria’s Secret and Sports Illustrated models Erin Heatherton and Hilary Rhoda! They’ll also be contributing here on our blog with more information on how they manage to work fitness into their busy routines. You can cheer them along throughout the five days.

And the fitness fun doesn’t stop there. Next week we’ll have baseball’s best: San Francisco outfielder and world champion Hunter Pence, and Miami infielder Dee Gordon step up to the plate and competing for the title of Ultimate Stepper!

So who will you be cheering for on the battlefield of steps? Let us know on Twitter using #FitbitCelebChallenges.

Get fit & do good with FitForFood. Joel McHale’s in. Are you?

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Joel McHale participates in FitForFood

If you’re like us, as soon as the ball dropped on New Year’s, your visions of sugarplums turned into visions of you achieving every fitness goal you’ve ever had—you’re crossing finish lines, looking dynamite in a swimsuit, setting a new personal record, getting off the couch 3x a week. You’re motivated, energized, and looking 2015 square in the eyes.

And then BOOM! January is almost over and it appears those resolutions were no match for Father Time. You were doing so well and now you’re doing so­-so. Well guess what, America? We’ve got just the thing to help you get back on track.

Starting February 3rd, every calorie you burn by being active will count toward meals for people in need. Burn calories, give calories. It’s that simple.

It’s a cause we’re calling FitForFood.

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