Think back to January. Did you make a resolution? Set any goals? Vow to break a bad habit?
Now take stock of where you are today. The year is winding down. What did you achieve? Where have you fallen short? What do you want to accomplish next? And most important, how can you get there?
No, wait. Don’t answer that last question. Fitbit has the answer.
Introducing Fitbit Ionic, a watch that delivers a highly personalized health- and fitness-first experience not previously seen in other devices. With on-wrist dynamic workouts, built-in GPS, advanced fitness and swim tracking capabilities, and more, Ionic is the perfect goal-chasing companion.
So think about where you want to be this coming January and then read about all the ways Ionic can support you along the way.
10 Fitbit Ionic Features for Goal-Diggers
You Need: Personal Training
Fitbit Ionic Has: Four on-device workouts, including one that adapts based on your progress and feedback. Additional workouts will be available in fall 2017 through Fitbit Coach, a new subscription-based guidance and coaching service.
You Need: Motivation
Fitbit Ionic Has: The ability to store more than 300 songs (2.5 GB of storage). With the Pandora* app, sync your favorite stations or choose from curated workout stations and download directly to the watch—no phone required. You can listen hands-free by connecting Ionic to the new Fitbit Flyer wireless headphones, or any Bluetooth-enabled listening device of your choosing. Because nothing is more motivating than rocking out while you’re working out.
You Need: Consistency
Fitbit Ionic Has: A multi-day battery life of more than four days on a single charge (depending on use and other factors) and up to 10 hours when using GPS or playing music, so there won’t be any gaps in your data.
You Need: Convenience
Fitbit Ionic Has: Access to your favorite apps for sports, weather, music, and more; notifications from apps on your smartphone like Facebook, Gmail, Instagram, Slack, Snapchat; and Fitbit Pay, which allows you to make purchases using Ionic wherever contactless payments are accepted. Over the coming months you will be able to add eligible US American Express cards, as well as Mastercard and Visa credit and debit cards from top issuing banks in over 10 markets across the globe, including ANZ, Banco Santander, Bank of America, Capital One, HSBC, KBC Bank Ireland, OCBC Bank, Royal Bank of Canada, UOB and US Bank with more countries and banks planned soon.
You Need: Variety
Fitbit Ionic Has: A new Run Detect feature that automatically tracks real-time heart rate, pace, distance, elevation, and split times; an interval timer; and an exercise mode that can capture real-time stats of over 20 types of activities, including biking, bootcamp, circuit training, elliptical, golfing, hiking, kickboxing, martial arts, Pilates, spinning, stair climber, tennis, walking, weights, yoga, and—drumroll, please—swimming! With water resistance up to 50 meters and industry-leading lap counting, you can also use Ionic in the pool and see your real-time laps, exercise duration, and calories burned for pool swims.
You Need: Route Tracking
Fitbit Ionic Has: An integrated antenna that provides a stronger connection to GPS and GLONASS satellites, delivering leading GPS performance. That means you can leave your phone behind and still get accurate heart rate, pace, distance, elevation, and split times right on your wrist, as well as a map of your walk, run, or ride in the Fitbit app.
You Need: Customization
Fitbit Ionic Has: Fitbit Ionic OS, the company’s new operating system for smartwatches, that will be regularly updated to add new user experiences. This includes the Fitbit App Gallery, where you can select the apps and clock faces that reflect your own personal needs and style. Leading partner apps available on Fitbit Ionic at launch include Pandora*, Strava, Weather powered by global leader AccuWeather, and Starbucks Coffee Company**. (If you’re interested in building apps for the Fitbit App Gallery, you will be able to use the Software Development Kit (SDK), including our Web-based developer environment Fitbit Studio, starting in September 2017. To learn more, visit dev.fitbit.com.)
You Need: Heart Rate
Fitbit Ionic Has: Enhanced PurePulse continuous heart rate tracking with greater accuracy during high-intensity training for exercises like cycling, weight lifting and elliptical. PurePulse also allows you to better measure calorie burn all day and during workouts, see real-time heart rate zones, and track your resting heart rate 24/7. Other popular Fitbit heart-healthy features—like Cardio Fitness Score, Relax, and Reminders to Move—are also included.
You Need: Rest
Fitbit Ionic Has: Sleep Stages and Sleep Insights, two innovative features that give you access to information previously only accessible in a sleep lab. Sleep Stages uses accelerometer data, heart rate variability (the time between beats), and proven algorithms to estimate how long you spend in light, deep, and REM sleep stages (as well as time awake) each night. Sleep Insights uses your Fitbit data—everything from your diet to your exercise patterns—to uncover what may be affecting your sleep and then offers up personalized guidance on how to improve it.
You Need: Style
Fitbit Ionic Has: Ionic offers more than 15 different clock face options, ranging from sleek and understated to fun and fitness-focused so you can customize the display to your own personal style. It’s also compatible with a variety of high-quality accessories: classic bands in blue gray with silver gray buckle, charcoal with smoke gray buckle, and slate blue with burnt orange buckle; two-toned breathable Sport Bands in blue gray and coral, black and charcoal, and cobalt and lime; as well as hand-crated and perforated Horween leather bands in cognac and midnight blue.
Elevate Your Activity-Tracking Experience Today
Fitbit Ionic is available for presale today on Fitbit.com and select online retailers tomorrow for $299.95. Ionic will be available in stores worldwide beginning October 2017, including major North American retailers Amazon, Best Buy, Dick’s Sporting Goods, Kohl’s, Macy’s, REI, Target, and Verizon.
Fitbit is also partnering with adidas to deliver a Fitbit Ionic special edition device and training programs in 2018. This relationship will leverage adidas’ robust performance program expertise with Fitbit data and insights from millions of global users to help athletes of all levels perform better, play better, and feel better. Get notified when it’s available.
*Pandora Plus or Pandora Premium subscription is required. US only.
**The Starbucks app is available in the US and Canada only.
This information is for educational purposes only and is not intended as a substitute for medical diagnosis or treatment. You should not use this information to diagnose or treat a health problem or condition. Always check with your doctor before changing your diet, altering your sleep habits, taking supplements, or starting a new fitness routine.