Welcoming Fitbit Versa 3, The New Health and Fitness Smartwatch that Brings Motivation to Your Wrist

If you’re looking for a health and fitness smartwatch that keeps you motivated to move, then look no further than the new Fitbit Versa 3. With built-in GPS, Active Zone Minutes, 20+ exercise modes, and music experiences that’ll inspire you,¹ this smartwatch has you covered. Versa 3 also features our most advanced heart rate technology yet with PurePulse 2.0 and with Active Zone Minutes, you can more easily hone in on your goals, ensure you are getting enough heart-pumping exercise, and make the most of every workout! 

Plus, with Google Assistant and Alexa Built-in,² the ability to take Bluetooth calls from the wrist,³ get texts and smartphone app notifications, you can stay informed and connected on the go. 

Keep reading to find out more, and to discover all the new features you’ll love on your favorite health and fitness smartwatch.

What’s New: Stand Out Features

Built-in GPS. Versa 3 features built-in GPS so now you can see your pace and distance during outdoor exercises like runs, hikes, rides, and more—no phone needed. After your workout, see your Workout Intensity Map in the Fitbit app to see your HR zones throughout your route and learn where you put in the most effort. 

Our most advanced heart rate technology. PurePulse 2.0 delivers our most advanced heart rate technology yet using the all-new multipath heart rate sensor, which tracks your heart rate 24/7—during exercise, sleep, and all of the moments in between.

Track effort using Active Zone Minutes. With Active Zone Minutes, your watch buzzes when you reach your target heart rate zone during exercise and celebrates when you earn extra minutes outside of exercise. In the app, see how your effort adds up and if you’re meeting the American Heart Association’s recommendation of 150 minutes of moderate activity or 75 minutes of vigorous activity per week.  Read more about Active Zone Minutes and how they work here.

Oxygen saturation (SpO2) monitoring.⁴ Our bodies distribute oxygenated blood to every part of our body—and SpO2 is the level of oxygen in your blood. With the SpO2 clock face, your Versa 3 will track your average SpO2 levels while you’re sleeping, then you can use Fitbit Premium to track your trends over time in the app and see when there may be indications of important changes in your fitness and wellness. 

Choose your voice assistant. Manage your routine with Google Assistant or Alexa Built-in. Conveniently check the weather, set reminders and alarms, control smart home devices, and more from your watch.²

Bluetooth calls from wrist. A built-in speaker and microphone let you take Bluetooth calls from your wrist, so you can leave your phone in your pocket and never miss a beat (coming soon).³ 

Fast charging. Spend less timing charging with 6+ days of battery life, and use fast charging to get a full day’s battery in just 12 minutes.⁵

Curated music experiences. Store and play, and control Spotify all from your wrist. And with a selection of curated playlists available across our partner platform Spotify, you’ll have the motivation you need to reach your goals.¹

Find My Phone. Can’t find your phone? Use the new built-in Find My Phone app on Versa 3 to locate it. If you are constantly misplacing your phone, the Find My Phone app makes it easier than ever to find it, right from your wrist.  (Must be within range with active Bluetooth connection and Fitbit Mobile App running on your smartphone.)

Comfortable, Lightweight, and Modern Design 

We’ve evolved the Versa 3 design to be more streamlined and modern and perfect for all-day wear. Versa 3 is lightweight, comfortable, and swimproof (up to 50 meters), making it optimal for workouts and its sleek design makes it fit for every occasion, while still enabling all of the health and fitness experiences you love. 

Versa 3 also includes a nearly edge-to-edge, bright AMOLED display for an easy view of notifications and stats. 

Infinity band. This new flexible and comfortable infinity band is sleek, low profile, light, and comfortable. 

Get Your Versa 3 Today

Fitbit Versa 3 is available for presale on Fitbit.com and select online retailers starting August 25 for $229.95. It’s available in black/black aluminum, pink clay/soft gold aluminum, and midnight/soft gold aluminum. 

Four classic bands—lunar white, black, pink clay, and midnight—are available for $29.95. Five sport bands—grey/mint, melon/rose, sapphire/fog grey, black/lunar white, and evergreen/lunar white—are available at $34.95 each. 

Accessories range from $29.95 to $49.95, including the woven band in charcoal; camo band; and Pendleton Designer Collection woven bands in blue/grey Canyonlands and blue/pink Basket Maker. The following accessory bands are Fitbit.com exclusives: the woven band in coral; Pride band in rainbow; leather bands in perforated charcoal, black, poppy, and walnut; and Victor Glemaud Designer Collection knit bands in chevron red/gold, layered black/red, and metallic gold/black. 


¹Subscriptions required for use of music services; not available in all countries.

²Voice assistant availability and features may vary. See fitbit.com/voice. Google Assistant coming late 2020.

³Bluetooth calling coming soon.

⁴Not available in all markets. This feature is not intended to diagnose or treat any medical condition or for any other medical purpose. It is intended to help you manage your well being and keep track of your information. 

⁵Battery life varies with use and other factors. Fast charging gives you 24 hours of battery life.

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