We’re excited to announce Fitbit made its Australian catwalk debut this month in a unique activewear runway show at the country’s largest fashion event! Design label We Are Handsome, whose bold swimwear is a favorite among celebrities, including Beyoncé, Diane Kruger and Rihanna, launched their first ever activewear range and invited Fitbit...
When we hear about Fitbit users who’ve reached their goals, we love to share the news! Bryce P. surpassed his goals—beyond what he even thought possible! Here is Bryce’s success story, in his own words. “Growing up, I was a multi-sport athlete in excellent shape. Over the last 10 years, I really let my fitness get away from me...
When we hear about Fitbit users who’ve reached their goals, we love to share the news! Jonathan B. faced his obstacles head on to reach his goals! Here is Jonathan’s success story, in his own words. “Fight! No matter what happens in the next 24 hours I want you to fight and never give up. You hear me?” Those were the words whispered...
Kelly Glazer Baron, PhD is an Assistant Professor in Neurology at Northwestern University. Her research focuses on sleep and circadian rhythms, and the role of circadian rhythm and the disruption in obesity. She previously wrote about getting out of bed in the morning. Nearly everyone looks forward to the ending of daylight saving time (DST) for...
Are you a Parenthood fan? If so, you probably caught Fitbit co-starring in Thursday’s episode on NBC. For Zeek’s (Craig T. Nelson) birthday, the fam gifts him a Fitbit to help get him into shape after his doctor’s recommendation to have heart surgery. We think it’s a great gift. But the tasteless gluten-free cake? Not so...
Fitbit Success Stories is a recurring feature on the Fitbit Blog. You’ll read inspirational and personal stories about Fitbit users who have achieved amazing things as a result of their Fitbit tracker, diet, exercise, and sheer ambition. Oh how I wish I could’ve blamed being overweight on my thyroid or some other physical disability. I’ve...
First Colbert, now Stewart! On last night’s new episode of The Daily Show with Jon Stewart, guest author David Rose talks to Jon about his new book “Enchanted Objects.” Scroll to about 18:45 where David mentions about how his family uses Fitbit as a “way to keep everybody healthy.” You can check out the video directly...
It’s the moment you’ve been waiting for—the Tory Burch for Fitbit accessories collection officially launches today! The collection is designed exclusively for Fitbit Flex, and includes an elegant brass pendant and bracelet, along with patterned silicone wristbands for everyday style. Turn your Flex into a fashion piece with the exclusive...
Paula C. has two simple messages for women struggling to make health changes: No more guilt. No more excuses. This became her personal mantra following an annual physical a few years ago. Just 32 at the time, her doctor warned her that some changes had to be made if she were going to live long enough to see her grandchildren. Her goal of better...
We are so thrilled to be announcing Fitbit Flex to everyone. For many years, we managed to keep our research team very busy developing the technology to make Fitbit Flex, our first wristband product, work the way we want it to work. We wanted to make sure we captured actual steps taken without capturing “steps” from everyday hand...