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Fitbit Makes Every Step Count On the Catwalk

Fitbit featured on the Australian catwalk

We’re excited to announce Fitbit made its Australian catwalk debut this month in a unique activewear runway show at the country’s largest fashion event! Design label We Are Handsome, whose bold swimwear is a favorite among celebrities, including Beyoncé, Diane Kruger and Rihanna, launched their first ever activewear range and invited Fitbit...

Wild Author Cheryl Strayed Is a Fitbit Fan

Cheryl Strayed + Wild

PHOTO OF CHERYL STAYED: JONI KABANA If you’ve read the book, Wild, you know Cheryl Strayed’s journey along the Pacific Crest Trail was epic. But all that hiking didn’t turn her off to walking. She’s still a big fan of moving her feet, and, as it turns out, a big fan of Fitbit trackers, too. Published in a recent Vulture...

Christina Applegate Sports Tory Burch for Fitbit

The cast of Married With Children got together for a special reunion to celebrate Katey Sagal’s Walk of Fame ceremony. Christina Applegate was spotted with her Tory Burch for Fitbit tracker during her time at the podium. “The fact that your [Katey Sagal’s] body is better now than it was then makes me sick, because I’m wearing...