Introducing new ways to de-stress with Calm for Fitbit Premium.
Product News & Updates
Fitbit Charge 5 helps you optimize your routine so you can do what’s best for your body.
Brother Vellies adds timeless style to Fitbit Sense and Versa 3 with the iconic leather scrunchie design.
For a second season, Fitbit has looked to designer Victor Glemaud to create a showstopping collection of knit accessories for Fitbit Sense and Versa 3.
Show off your Fitbit flair with Sense in sage grey and other exciting new smartwatch accessories.
Learn all the bells and whistles behind Fitbit’s new activity measurement and motivation tool.
Show your support to our LGBTQ+ community by sporting Fitbit Pride gear all year long.
Kid-friendly and comfortable, these classic bands are designed to keep the fun going all day long—from playland to dreamland.
Click in to unlock all the exciting updates coming to Fitbit Sense and Fitbit Versa 3.
Meet Fitbit’s newest and most elegant tracker to date, Luxe.