Product News & Updates

Bike Tracking in Now Available on Fitbit Surge

Track your bike rides with Fitbit Surge

You asked for it! And now you can do it! Tracking your outdoor bike rides with Fitbit Surge is now possible. The GPS tracking, PurePulse heart rate technology, and advanced sensors available with Fitbit Surge will now allow you to view your distance, duration, heart rate, average speed, and calories burned in real time, right on your wrist...

Fitbit x FitStar: More Ways to Find Your Fit

Fitbit x FitStar

We’re thrilled to announce that Fitbit has acquired FitStar, one of the largest platforms for delivering personalized video-based exercise experiences on mobile devices! You may know of FitStar from their top-rated personal trainer and yoga apps, which offer tailored exercise program designed specifically for you. FitStar has also...

Wild Author Cheryl Strayed Is a Fitbit Fan

Cheryl Strayed + Wild

PHOTO OF CHERYL STAYED: JONI KABANA If you’ve read the book, Wild, you know Cheryl Strayed’s journey along the Pacific Crest Trail was epic. But all that hiking didn’t turn her off to walking. She’s still a big fan of moving her feet, and, as it turns out, a big fan of Fitbit trackers, too. Published in a recent Vulture...

Christina Applegate Sports Tory Burch for Fitbit

The cast of Married With Children got together for a special reunion to celebrate Katey Sagal’s Walk of Fame ceremony. Christina Applegate was spotted with her Tory Burch for Fitbit tracker during her time at the podium. “The fact that your [Katey Sagal’s] body is better now than it was then makes me sick, because I’m wearing...

Free Run with Dean Karnazes at The North Face on Sept 8

Join Fitbit ultramarathoner Dean Karnazes as he leads a free training run from The North Face Store in Corte Madera, CA on Monday September 8 at 6pm just north of the Golden Gate Bridge. The North Face will host a demo and shoe clinic where you can test out North Face shoes for your run, like the Ultra Protection Series. You can try on some new...